Privacy Policy for Bènie Underwear

Welcome to Bènie Underwear! Your privacy is important to us, and we are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and safeguard your data when you visit www.benieunderwear.com (the “Site”).

1. Information We Collect

We collect the following types of personal information when you visit our Site, make a purchase, or interact with us:

  • Personal Details: Name, email address, phone number, billing & shipping address.
  • Payment Information: We process payments securely via third-party providers (e.g., Shopify, PayPal, Stripe). We do not store your payment details.
  • Order Information: Products purchased, order history, and transaction details.
  • Device & Usage Information: IP address, browser type, and analytics data to enhance your shopping experience.

2. How We Use Your Information

We use your information to:

  • Process and fulfill your orders.
  • Provide customer support and respond to inquiries.
  • Improve our website, products, and services.
  • Send order updates, promotions, and marketing emails (you can opt out anytime).
  • Comply with legal obligations and prevent fraud.

3. Sharing Your Information

We do not sell or rent your personal data. However, we may share it with:

  • Service Providers: Payment processors, shipping carriers, and email marketing platforms to fulfill orders and services.
  • Legal & Compliance: If required by law, fraud prevention, or to protect our rights.

4. Data Security

We take your security seriously and implement industry-standard measures to protect your personal information. However, no online transmission is 100% secure. While we do not require passwords, we encourage customers to take precautions when sharing sensitive information online.

5. Your Rights & Choices

As a New Jersey-based customer, you have the right to:

  • Request to delete your personal data.
  • Opt out of marketing communications anytime.
  • Contact us for any privacy concerns.

To make a request, contact us at contact@benieunderwear.com.

6. CCPA Compliance (For California Residents)

Under the California Consumer Privacy Act (CCPA), California residents have specific rights regarding their personal information:

  • Right to Know: You can request details about the personal information we collect and how we use it.
  • Right to Delete: You can ask us to delete your personal information, subject to certain exceptions (e.g., order history needed for legal compliance).
  • Right to Opt-Out: We do not sell personal information, but if that changes, you’ll have the right to opt out.

To exercise any of these rights, please email us at contact@benieunderwear.com with “CCPA Request” in the subject line. We may need to verify your identity before processing your request.

7. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for their privacy practices, so please review their policies separately.

8. Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page with a new Effective Date.

9. Contact Information

If you have any questions about this Privacy Policy, please contact us at:

Thank you for trusting Bènie Underwear with your privacy!